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Furniture marketing guides, written for furniture retailers

Practical articles on SEO, AI search, Google and Meta ads, websites and store marketing, with real numbers from the furniture stores we work with.

All articles, page 16 of 16

190 guides for furniture and mattress retailers, newest first.

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Digital Marketing
December 01, 2022
• 8 min read
Content Marketing for Furniture Stores: What to Publish and Why It Sells
Content marketing gets explained to furniture store owners as "blogging", which is why most of them ignore it. A blog post about spring decor trends does not sell a sectional. But a page that answers "what size rug...
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SEO
December 01, 2022
• 8 min read
On Page SEO for Furniture Product and Category Pages
On page SEO is the part of search you fully control. No waiting for links, no algorithm mystery, no budget approval. It is a list of elements on a page, and a retailer with a thousand products has a thousand chances...
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Digital Marketing
December 01, 2022
• 8 min read
Inventory Management for Furniture Retailers
Inventory Management Systems. What actually does Inventory Management Systems do? To make marketing issues efficiently, the first and the most significant necessity is to…
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SEO
December 01, 2022
• 8 min read
New York SEO for Furniture Stores: The Complete Guide
A furniture shopper in New York does not drive around looking at showrooms. They search on a phone, on the subway, with the borough in the query, and they visit one or two stores that the search put in front of them....
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Digital Marketing
December 01, 2022
• 9 min read
Facebook Ad Strategies for Furniture Stores: What Actually Fills a Showroom
Facebook and Instagram are where most furniture purchases begin, whether the retailer knows it or not. A shopper sees a sectional in a Reel on Tuesday, searches the store name on Saturday and walks in on Sunday. The...
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Furniture Store
December 01, 2022
• 10 min read
Case Study: How Local SEO Put a Furniture Store at Number One in Its Market
Local SEO advice is easy to find and hard to trust, because most of it is not attached to a result. This is what happened when we applied it to one furniture showroom, with the numbers, the order we did things in,...
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Furniture Store
December 01, 2022
• 11 min read
Smart Home and Connected Furniture: What It Means for Furniture Retailers
Ten years ago a bed was a frame and a mattress. Now the base tilts from a phone app, the mattress reports how you slept, the nightstand charges the phone that runs both, and the shopper asking about them has read a...
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Furniture Store
December 01, 2022
• 8 min read
How a Furniture Store Website Project Should Run: From Brief to Launch
Most furniture store websites are built the same way: an owner picks a vendor, the vendor shows a template, everyone argues about the homepage for two months, and the site goes live with the old product data pasted...
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Furniture Store
December 01, 2022
• 9 min read
Digital Transformation for Independent Furniture Stores: What to Modernize First
"Digital transformation" is a phrase consultants use to sell a lot of software at once. For an independent furniture store it should mean something narrower and more useful: replacing the handful of paper and phone...
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Furniture Store
December 01, 2022
• 7 min read
Local SEO for Furniture Stores: 7 Techniques for 2026
7 Approved Techniques to Boost Local SEO in 2023Home SEO trends 2023 - As a business owner, you know that…
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